I watched most of the Startup Lessons Learned Conference from home. Thanks to the magic of justin.tv, I also brushed my teeth, had breakfast, cleaned the bathrooms, and did a couple phone calls at the same time. Here are my two favorite talks from the conference. Steve Blank: Customer Development 2.0 “Why Accountants Don’t Run [...]
Entries Tagged as 'Customer Development'
"Being open early worked well for us"
April 2nd, 2010 · Comments Off · Customer Development
In Where’s the demo?, I asked, “Unless you’re famous or a big company, why do a closed beta?” There are lots of good reasons why in the comments. But my favorite comment is from Rob May, founder of Backupify and AngelList power broker: “In the early days of Backupify (when it was still called Lifestreambackup), [...]
Tags:
How to optimize web apps with KISSmetrics
February 17th, 2010 · Comments Off · Customer Development, Interview, Podcast, Sponsor
Thanks to KISSmetrics for supporting our interview with Sean Ellis. If you want an intro to KISSmetrics, send me an email. I’ll put you in touch if there’s a fit. Thanks. – Nivi Hiten Shah from KISSmetrics recently sat down with me to discuss how to optimize funnels with their upcoming analytics tool, KISSmetrics. You [...]
Tags:
My experiments in lean pricing
February 16th, 2010 · 29 Comments · Customer Development, Lean
This guest post is by Ash Maurya, a lean entrepreneur who runs a bootstrapped startup called CloudFire. If you like it, check out Ash’s blog and his tweets @ashmaurya. – Nivi What you charge for your product is simultaneously one of the most complicated and most important things to get right. Not only does your [...]
Tags:
How to bring a product to market, Part 2 — after product/market fit
January 12th, 2010 · 14 Comments · Customer Development, Interview, Podcast
“Where the #@!*% is Part 2?” That’s what I’ve been hearing since we published Part 1 of our rare interview with Sean Ellis. Here’s part 2. In Part 1, Sean discussed what you do before product/market fit: how to get there, how to measure it, and how to survey your users so you can improve [...]
Tags:
The Billy Mays method of picking startups
December 30th, 2009 · 1 Comment · Customer Development, Investing
David Anderson, VC and supply chain master: “Billy is perhaps best known for his Oxi Clean commercials, where one softball size ball of detergent, chucked into your washing machine and forgotten, will do 25 loads of laundry. Simple messages, great customer testimonials and products that really worked were Billy’s forte. He rejected perhaps 99% of [...]
Tags:
When the cost of customer acquisition exceeds your ability to monetize them
December 26th, 2009 · 5 Comments · Customer Development
David Skok, serial entrepreneur turned VC at Matrix Partners: “In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit. Failure to get product/market fit right [...]
Tags:
Marketing science Q&A with Sean Ellis
December 23rd, 2009 · 7 Comments · Customer Development
The comments to our interview with Sean Ellis turned into an awesome Q&A — this post is a roundup. (Feel free to keep asking questions here or there and I’ll try to get answers from Sean.) Is my product a nice-to-have or a must-have? Jae Chung wonders whether his product is a nice-to-have despite the [...]
Tags:
How to measure product/market fit with survey.io
December 15th, 2009 · 13 Comments · Customer Development, Interview, Podcast
Thanks to KISSmetrics for supporting our interview with Sean Ellis. If you want an intro to KISSmetrics, send me an email. I’ll put you in touch if there’s a fit. Thanks. – Nivi Hiten Shah from KISSmetrics recently sat down with me to explain how to use their product, survey.io, to measure product/market fit and [...]
Tags:
How to bring a product to market / A very rare interview with Sean Ellis
December 14th, 2009 · 40 Comments · Customer Development, Interview, Podcast
Sean Ellis recently sat down with us and explained how to bring products to market. You should listen to this interview for ideas on how to get to product/market fit, how to measure fit, and how to survey your users so you can improve fit. If you don’t know Sean from his blog or tweets, [...]
Tags:
