I have been creating marketing for some of the largest brands in the world for over 30 years. A good portion of the clients I worked for were fashion and beauty brands. Both class and mass brands like Chanel, Yves Saint Laurent, L’Oreal, Oil of Olay and Neutrogena to name just a few. It always struck me as odd that these brands never did well at the industry award shows (last years Dove campaign being the exception) so I decided to start an award show exclusively for the fashion and beauty marketing community. Black Swan Awards, Inc. is dedicated to honoring excellence in creative marketing for this exciting and unique industry, and judged by the professionals who understand the unique criteria this catagory requires.