Nivi · April 2nd, 2009
We released Pitching Hacks about 30 days ago. Since then, we’ve sold 280 copies, brought in $4272 of revenue (including almost $1000 from beta testers), and received lots of positive reviews on Twitter. Thanks to everyone who bought the book and spread the word!
We give everyone who buys the book a $5 discount code to encourage them to tell their friends about Pitching Hacks. It works: you can see people sharing the discount code on Google and Twitter. We were trying to figure out how to make the book viral and, technically, this doesn’t make the book viral — but it does encourage word of mouth.
Wilson Sonsini kindly published our chapter on Introductions in their Entrepreneur’s Report for Winter 2008 (pdf).
Why aren’t you buying site licenses?
A single copy of Pitching Hacks is $19 and a five-copy site license is $29. We have literally sold two site licenses — and one of them was to my dad!
When 37signals published Getting Real, 10% of their buyers bought site licenses. Pitching Hacks is only clocking 1%. Please let us know why you aren’t buying site licenses — I’m interested!
Read more free samples from Pitching Hacks and buy it here.
Topics Pitching Hacks