Comments on: From incoherent to high concept pitch http://venturehacks.com/articles/incoherent-to-high-concept Good advice for startups. Mon, 06 Feb 2012 14:12:46 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Startup Failures | Venture Adventure http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-712 Startup Failures | Venture Adventure Tue, 29 Jul 2008 00:20:47 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-712 [...] this, to me, is a symptom of the web 2.0 mentality of creating a business web-site based on a high concept pitch with no plan and no real leadership.  I guess when the VC is only investing a few hundred thousand [...] [...] this, to me, is a symptom of the web 2.0 mentality of creating a business web-site based on a high concept pitch with no plan and no real leadership.  I guess when the VC is only investing a few hundred thousand [...]

]]> By: Anonymous http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-711 Anonymous Fri, 30 May 2008 23:07:15 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-711 Facebook for Brands = Where Nike can SuperPoke Adidas and? I still not sure what it does... Facebook for Brands =
Where Nike can SuperPoke Adidas

and? I still not sure what it does…

]]> By: yardley.ca » Pinch Media is now live! http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-710 yardley.ca » Pinch Media is now live! Thu, 29 May 2008 16:36:04 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-710 [...] developer extraordinaire), Jesse Rohland, I’ve started a company, Pinch Media. If I had to sum us up in a few words, I’d say “FeedBurner for iPhone developers” - we provide free tools to developers [...] [...] developer extraordinaire), Jesse Rohland, I’ve started a company, Pinch Media. If I had to sum us up in a few words, I’d say “FeedBurner for iPhone developers” – we provide free tools to developers [...]

]]> By: Todd Allen on Technology : Fix Your Pitch.. Advice I need to take. http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-709 Todd Allen on Technology : Fix Your Pitch.. Advice I need to take. Fri, 23 May 2008 00:17:47 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-709 [...] winds up confusing and too detailed. Several iterations later I've got it down... if I'm lucky. This post pretty much starts off the way I'd say something at first! Good info on why you need to keep it [...] [...] winds up confusing and too detailed. Several iterations later I’ve got it down… if I’m lucky. This post pretty much starts off the way I’d say something at first! Good info on why you need to keep it [...]

]]> By: Neil http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-708 Neil Thu, 22 May 2008 19:53:48 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-708 I grimace whenever I hear a startup described as "We're Twitter/Facebook/Flickr/Youtube for $X". It's such a cliched way of describing a company, and at least to me, it is a hint that you're not really focused on building something people want, but are instead just following the hype. I grimace whenever I hear a startup described as “We’re Twitter/Facebook/Flickr/Youtube for $X”. It’s such a cliched way of describing a company, and at least to me, it is a hint that you’re not really focused on building something people want, but are instead just following the hype.

]]> By: Nivi http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-707 Nivi Thu, 22 May 2008 16:46:48 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-707 Unfortunately, yes. Unfortunately, yes.

]]> By: Aaron White http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-706 Aaron White Thu, 22 May 2008 12:45:48 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-706 The hybrid speaks in deeper truths. You have to let her elevator pitch "wash over your associative minds". So is the elevator pitch for elevator pitches: "Tweets for business ideas"? The hybrid speaks in deeper truths. You have to let her elevator pitch “wash over your associative minds”.

So is the elevator pitch for elevator pitches: “Tweets for business ideas”?

]]> By: Vincent http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-705 Vincent Thu, 22 May 2008 09:06:41 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-705 The original elevator pitch was giving the right information in a condensed yet precise manner. The short pitch looks like a slogan and leave too much room for interpretation, tapping on the hype of the moment (Facebook). The original elevator pitch was giving the right information in a condensed yet precise manner.
The short pitch looks like a slogan and leave too much room for interpretation, tapping on the hype of the moment (Facebook).

]]> By: JJ http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-704 JJ Thu, 22 May 2008 07:26:59 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-704 Sorry, but this one doesn't work for me. "Facebook for xyz" suggests a very cliche'd and low level understanding of whatever market "xyz" represents and if anything shows that the entrepeneur doesn't understand that competing with Facebook is a bad idea. In my experience being pitched, I am put off if any entrepreneur thinks I need it to be dumbed down to that extreme. I'm all for taking the above 50+ word description and condensing it but I doubt that any worthwhile deal has ever come out of a pithy 3 word lead in. Sorry, but this one doesn’t work for me. “Facebook for xyz” suggests a very cliche’d and low level understanding of whatever market “xyz” represents and if anything shows that the entrepeneur doesn’t understand that competing with Facebook is a bad idea. In my experience being pitched, I am put off if any entrepreneur thinks I need it to be dumbed down to that extreme.

I’m all for taking the above 50+ word description and condensing it but I doubt that any worthwhile deal has ever come out of a pithy 3 word lead in.

]]> By: Yokum Taku http://venturehacks.com/articles/incoherent-to-high-concept/comment-page-1#comment-703 Yokum Taku Thu, 22 May 2008 06:25:39 +0000 http://venturehacks.com/articles/incoherent-to-high-concept#comment-703 Nivi - are you a Battlestar Galactica fan? Nivi – are you a Battlestar Galactica fan?

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